Tony Talks Business

How Ski Resorts Make Money

Last winter a quarter of the skiers didn't turn up. Vail's lift revenue fell 5.6%. This is how ski resorts actually make their money.

Apologies for the raspy voice. I filmed this when I was sick.

Watch on YouTube
8 August 202612 min

Chapters

  • 0:00The worst winter on record
  • 0:40The $356 lift ticket
  • 1:47March 2008: the Epic Pass
  • 3:39They already have your money
  • 4:53Where the profit really comes from
  • 6:35Why the day ticket exists
  • 8:17The cost of making snow
  • 10:54What you're actually buying